Autotegrity is a ground-breaking data analytics and online marketing company. Their automotive shopping service empowers consumers to find the vehicle that is right for them, while also helping dealerships find highly qualified, locally targeted customers.
Originally an internal Cogo Labs project called SmartAutoSavings, Autotegrity was officially launched in 2007. The company exceeded 100% year-over-year revenue growth every year of its incubation, and reached over 26MM car shoppers in 2011.
A rigorous approach to data, along with an analytics system and search marketing platform built on Cogo Labs technology, have enabled Autotegrity to redefine the lead-buying process in the automotive space.
In December 2011, Autotegrity was acquired by ADP.